There once was a time when photographers didn't know if their pictures were any good until they came out of the dark room. They had to wait hours before seeing the results of their work, and by then, the chance of getting another shot was long gone. Today, advances in digital photography allow photographers to see their work before they decide to call the shoot a wrap. They can make changes or simply take a few more photos to be certain all of their bases are covered.
But there is still one lingering concern. Most digital camera screens aren't nearly big enough to give photographers an accurate idea of how their pictures will ultimately look when they get home and see them on the big screen. This is where the iPad becomes a game changer. It is the perfect tool for the field, allowing photographers to see their work as their viewers see it. The screen is a nice 1024 by 768 pixels, plenty of space for seeing what develops after a photo is taken. Although the iPad currently offers no USB connection options, wireless SD card readers are currently available, and it won't be long before digital cameras themselves start to offer more wireless options.
iPad application developers will get on board by creating iPad versions of popular photo editing software. Adobe is a highly likely candidate, but there will be others. New iPad apps which have the ability to color correct, sharpen, and enhance their photos on-site, will ensure that photographers will leave every shoot with a completely finished product. Instead of telling the client they'll send the photos on Monday, they can send the photos right away and take care of payment, all on one device!
The iPad will also help photographers present their portfolios to prospective clients. Printed portfolios are about to go the way of the dinosaur. Why carry a bundle of printouts when you can carry a 1.5 pound device that will hold every photo you've ever taken while giving you a fun distraction to keep you occupied until your next interview? With the iPad, photographers can show more than just photos. They can point to websites and publications with their work, all by touching the screen. No subject will be left uncovered.
With so much talk about how the iPad will change the lives of photographers, we shouldn't forget to mention how it will change photography itself. As more people tune into portable content on their iPads, the need for great photography will only go up. The medium is undergoing a change. New camera models offer combined still and video options, turning tomorrow's photographers into videographers.
People want more from written content these days. It used to be enough to write a blurb of text and put it up on the web. In today's world, text is nothing more than a wrapper for great photos, videos, and interactive animations. People don't just want content shoved in their faces. They want to interact with it. The iPad is one of the first devices that finally makes the fulfillment of this shared desire possible.
The iPad is a handy new tool for photographers. The device makes it incredibly easy to view photos and change them within a moment's notice. But the same tool that makes photographers' lives easier might also make them harder. As more people adopt the iPad into their daily lives, they will come to expect more from their media. More and more will be expected from iPad application developers. Photographers and other content producers might just have to work extra hard to meet them in the middle. Still, no matter what happens, the quality of the content we consume on a daily basis is about to get much better, thanks to iPad application development. We're excited to see where it leads!
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